Case Study
Tuesday, July 01
09:45 AM - 10:10 AM
Live in Berlin
Less Details
As organizations adopt AI tools to transform how employees work, internal communication plays a critical role in guiding this change. This case study explores how internal comms partnered with IT to roll out two AI-powered tools via the intranet—focusing not just on functionality, but on communication, training, and culture shift. The project highlights how clear messaging, user-focused onboarding, and continuous engagement can turn digital adoption into lasting behavior change. In this presentation, you will learn:
As an experienced Adoption & Change Senior Specialist with over 10 years of experience, I have successfully led Change Management and Communication strategies to drive product adoption and minimize disruption. I specialize in developing Stakeholder Engagement Plans and creating receiver-centric communication materials, consistently delivering projects on time and with high quality.
My strong stakeholder management skills have allowed me to effectively collaborate with global product managers and develop inclusive and diverse global strategies that prioritize value. I am passionate about storytelling, communication, product strategy, and Generative Artificial Intelligence, which brings me great joy in my work. I thrive in environments with supportive leadership, always keeping the well-being of individuals at the forefront.
I strive to be a source of positivity and support for others, aiming to be the "rainbow in someone's cloud!