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CO-LOCATED EVENTS

Speaker

Susanna Hinrichs

Manager Internal Communication and Operational Support, Roche Diagnostics GmbH

After working in communication and advertising for years, Susanna started her job at Roche as Manager Internal Communication and Operational Support in the Research & Development Department in Pharma Section of Roche Diagnostics GmbH. With many years of experience in digital branding, communication consulting, and project management for various clients, she has already been through some interesting professional stages before joining Roche. After her master's degree in humanities, she started working in a below-the-line marketing agency for 3 years and moved on to a creative and advertising agency in Munich where she worked for 5 years. Eventually, she became self-employed in the field and continued working for various clients and agencies. In 2016, she joined Roche and supported various projects, mainly in the IT area. In 2020, she applied for her current position, which she performs with great dedication and passion. Together with 2 colleagues, she created a new system for network communication in a big organization and together with the colleagues is responsible for the content and creation of the weekly newsletter. Susanna lives in Garmisch-Partenkirchen, is married, has 2 children aged 5 and 10, and 2 dogs.

Besides internal communication, she is passionate about New Work and has been part of the organizational transformation from the beginning, trying out many New Work methods and is a big fan of role-based working and flat hierarchies. Making teams and collaboration more efficient and getting "horsepower on the road" is also her strength. Furthermore, she is passionate about Mental Health topics within a role she holds in a Culture Circle in her organization. People are always the focus of her work.

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Company

Roche Diagnostics GmbH

https://www.roche.com/
Roche is a global pioneer in pharmaceuticals and diagnostics focused on advancing science to improve people’s lives. The combined strengths of pharmaceuticals and diagnostics under one roof have made Roche the leader in personalised healthcare – a strategy that aims to fit the right treatment to each patient in the best way possible. Roche is the world’s largest biotech company, with truly differentiated medicines in oncology, immunology, infectious diseases, ophthalmology, and diseases of the central nervous system. Roche is also the world leader in in vitro diagnostics and tissue-based cancer diagnostics, and a frontrunner in diabetes management. Founded in 1896, Roche continues to search for better ways to prevent, diagnose and treat diseases and make a sustainable contribution to society. The company also aims to improve patient access to medical innovations by working with all relevant stakeholders. Thirty medicines developed by Roche are included in the World Health Organization Model Lists of Essential Medicines, among them life-saving antibiotics, antimalarials and cancer medicines. Roche has been recognized as the Group Leader in sustainability within the Pharmaceuticals, Biotechnology & Life Sciences Industry ten years in a row by the Dow Jones Sustainability Indices (DJSI).
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Colocated with
Internal Communications Summit Europe 2026 is part of the HR & Communication Tech Event Series. You can find more events here.
Date
June 28 – 30, 2026
Location
Maritim proArte Hotel
Friedrichstraße 151, Dorotheenstraße 65
10117 Berlin
Phone
+49 (0)30 52 10 70 3 0
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